A shroud and halo of myth surrounds the figure of Adriano Olivetti. He was one of the most prominent figures in the Italian cultural and industrial panorama, the one reserved for the stories of excellence. An entrepreneur, a man of culture, patron, politician, social reformist, and innovator that saw the future and transformed his ideals into reality. Olivetti introduced new organizational methods and humanistic idealism fueled his entrepreneurial life, by implementing dramatic changes in Italian business and in industrial relations. But what makes him an icon to follow and admire still today? Read our blog below to find out, then! Who was Adriano Olivetti? Born in 1901, Adriano Olivetti was […]